Yeah, I agree...  I like it when the mags differ.  What I really hate though is when there is a big blockbuster title that comes out that just doesn't seem to be that great, but all the "big" reviewers give it top marks anyway.  Bet there's a lot of payola involved in some of those reviews.   ;)

Dan Hsu wrote a editorial criticizing the gaming industry here: http://www.1up.com/do/blogEntry?bId=6228583&publicUserId=5379799.
Many gaming "journalists", in my mind at least, aren't journalists at all, but merely generic writers who can't write their own opinions.
But, the industry is still young, and there is certainly room for improvement.